Trinity's Manila office
café interior, Manila
portrait in a jeepney
fruit market
corner eatery
bakery counter, duotone
Trinity's Manila office
four women, colonial facade, duotone
Manila · own office
Jeepney · on the way in
Duotone · accents only
23.8
days to hire
Sali Na

Trinity · Moodboard · Rebrand part one

Trinity Trinity

We were the client first.

Outsourcing Solutions · Manila

the system underneath

Grounds carry the text.
Saturation is an accent.

colour

Body copy stays legible.#F7F2E9
12.3:1
Body copy stays legible.#EBE1CE
10.6:1
Body copy stays legible.#DCD6E4
9.7:1
Body copy stays legible.#332E6E
10.7:1
Body copy stays legible.#1E1B3A
14.8:1
PRIMARY #E28C33
display 24px+
LIFT #EDB040
display 24px+
FLASH #E0652B
no text at all

Measured, not guessed. Flash has zero text colours that reach 4.5:1; primary has one. The old spec put primary on 45–55% of every layout — that was the fault. Same hues, 12% now.

type

Trinity
Alfa Slab One · display · mixed case, tracked −3%
We employ them. You direct them.
Familjen Grotesk SemiBold · lead
We were the client first.
Instrument Serif italic · the aside
23.8 DAYS TO HIRE · 91% RETENTION
Space Mono · data

the finish

Every reference on the board was printed, not rendered — halftone dots, plates slightly off register, ink sitting in paper. The photography above carries it baked in: warm grade, grain, a dot screen, and two duotones in brand ink.

That finish is what separates this palette from a sports jersey. Orange against indigo is a riso print when it's screened and misregistered, and a football club when it's flat vector.

The wordmark above is set twice — orange plate, indigo plate, ~8px off. That's the whole idea in one detail.